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Eric Viardot
Eric Viardot has a Ph.D. in management. He is a graduate of the HEC Business School, Paris, and the Institute of Political Sciences, Paris. After working for Digital Equipment, Dr. Viardot was a strategic consultant at Bain & Company. He is now a professor of marketing and strategy at Ceram Graduate Management Business School in Sophia Antipolis, France. He frequently advises general management in strategic and marketing decisions.