Niche Marketing for Coaches
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Get Clients Now!™
A 28-Day Marketing Program for Professionals and Consultants
Publisher: Amacom, 1999
ISBN: 0-8144-7992-8
Synopsis:
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Table of Contents:
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- Foreword
- Acknowledgments
- Introduction
- Part I The Setup
- Chapter 1 What Really Works? Effective Marketing Strategies
- Chapter 2 Where Do You Start? The Marketing and Sales Cycle
- Chapter 3 Where Are You Headed? Setting Your Sales and Marketing Goal
- Part II The System
- Chapter 4 What's Stopping You?
Selecting Your Success Ingredients - Chapter 5 Here's What to Do:
Choosing From the Action Plan Menu - Chapter 6 You're Ready … Let's Go!
Putting the System into Action - Part II The Strategies
- Chapter 7 Filling the Pipleline: When You Don't Have Enough Phone Numbers to Call
- Chapter 8 Following Up: When You Have Plenty of Numbers But You're Not Calling
- Chapter 9 Getting Presentations: When You're Making (or Taking) Calls But Not Getting Appointments
- Chapter 10 Closing Sales: When You're Making Appointments But Not Getting Sales
Reviews:
Get Clients Now!™
Rating: *** (Disappointing)
A good book that absolutely doesn't live up to its title.