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Managing Across Borders
Rating: ********* (Outstanding)
Review:
One of the more important reference books you should read. Still valid.
After reading this book, you will feel confident enough to debate the differences between international, global and transnational companies. And it will probably change your outlook as well.
It is recommended reading, but don't expect it to be easy reading, as the authors are two old and respected professors, with all the writing skills that entails...